Backoffice overview

Dashboard

Revenue, traffic, conversion, acceptance, lender health and fraud/system alerts in one operational view.

Open reports

Revenue overview

€45,670.00

+14.8%

Today: €3,270.00

Profit overview

€28,340.00

62.1%

Margin after affiliate cost

Traffic overview

18,420

Clicks

Click → application: 15.5%

Acceptance rate

68.2%

Healthy

Avg EPL: €21.40

Completed applications

2,134

+8.2%

Accepted leads / sales

1,456

+15.3%

Rejected leads

678

-2.1%

Failed postbacks

7

Needs review

Conversion trend

Near real-time lead volume trend from acquisition to accepted leads.

Auto-refresh mock

Funnel conversion rates

Clicks → application → accepted lead.

Clicks18,420
Started2,847
Completed2,134
Accepted/Sold1,456

Top affiliates

View all

Google Ads MX

Performance Max

€16,150.00

Meta Finance Leads

Facebook Mobile

€10,480.00

NativeReach

Native Ads

€2,880.00

Email Partners LATAM

Newsletter

€7,800.00

Top lenders

View all

AvaFin MX

AvaFin API · API

64%

Creditea

Creditea API · API

47%

Solcredito

Redirect · Redirect

35%

Kueski Partner

Email Export · Manual

22%

API health monitoring

Lender/channel uptime and response quality.

AvaFin MX

Healthy

Active

Creditea

Slow

Active

Solcredito

Healthy

Active

Kueski Partner

Paused

Paused

Recent applications

Latest customer applications entering the pingtree.

View all
IDCustomerAffiliateLenderStatusRevenue
#1001Carlos HernándezMeta Finance LeadsCrediteaRejected€0.00
#1002Ana LópezNativeReachSolcreditoCompleted€12.25
#1003José MartínezEmail Partners LATAMKueski PartnerSubmitted€0.00
#1004Lucía RodríguezGoogle Ads MXAvaFin MXIncomplete€0.00
#1005Miguel TorresMeta Finance LeadsCrediteaAccepted€16.00
#1006María GarcíaNativeReachSolcreditoAccepted€12.25
#1007Carlos HernándezEmail Partners LATAMKueski PartnerRejected€0.00
#1008Ana LópezGoogle Ads MXAvaFin MXAccepted€18.50

Alerts

9

Fraud alerts

3

System alerts

API

Creditea API response time increased

Avg 1.8s over last 30 min

Fraud

VPN/proxy spike from one channel

NativeReach / MX mobile

Cap

AvaFin MX daily cap 82% reached

1,640 / 2,000 leads

Postback success50%